Puma’s programs for corporate social responsibility (CSR) and environmental, social, and governance (ESG) goals ensure business sustainability and satisfactory stakeholder …
Continue reading “Puma’s Sustainability: CSR/ESG & Stakeholders”
Puma’s marketing mix (4P) and marketing strategy and tactics promote industry leadership. This marketing mix aims at competitors’ brand value …
This SWOT analysis of Puma shows strategic fit for competitive advantages in the sporting goods market. Puma’s internal and external …
Puma’s organizational culture facilitates business leadership in the sporting goods industry. The company’s culture influences organizational development of human resources …
Continue reading “Puma’s Organizational Culture & Its Characteristics (An Analysis)”
Puma’s organizational structure reinforces managerial control of processes throughout the business. This company structure defines the organizational design and is …
Continue reading “Puma’s Organizational Structure & Its Characteristics (An Analysis)”
Puma’s generic strategy for competitive advantage aims to make the company’s products different from competitors, considering Michael E. Porter’s model …
Continue reading “Puma’s Generic Competitive Strategy & Growth Strategies”
Puma’s mission statement and vision statement focus on making the company an industry leader, with emphasis on sustainability. The company’s …
Continue reading “Puma’s Mission Statement & Vision Statement (An Analysis)”
