Samsung’s Marketing Mix: 4P Analysis
Samsung employs a marketing mix (4Ps) that combines strategies and tactics for reaching target customers through traditional and online channels. …
Samsung employs a marketing mix (4Ps) that combines strategies and tactics for reaching target customers through traditional and online channels. …
Samsung has a multi-pronged corporate social responsibility (CSR) strategy. This strategy puts emphasis on the empowerment of people to address …
Continue reading “Samsung’s Stakeholders & Corporate Social Responsibility”
Telecommuting, also known as “work from home”, is a practical approach to accomplish business objectives. This trend relates to strategic …
Continue reading “Addressing Maslow’s Hierarchy of Needs in Telecommuting”
Business information systems (BIS) design can help address silo mentality in organizations. Silo mentality is a common occurrence in companies, …
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The e-commerce age comes with the decline of many brick-and-mortar businesses, especially in the retail industry. This downward trend is …
Continue reading “Customer Experience for Brick-and-Mortar Success in the E-Commerce Age”
Employee burnout and work-related stress are linked to the Pygmalion effect of leaders’ expectations and influence on workers. Also known …
Continue reading “Pygmalion Effect and Burnout: When Employees Are Pushed Too Hard”
Organizational change ensures long-term business competitiveness. For example, innovative change helps technology companies, like Apple, Google (Alphabet), Microsoft, Intel, IBM, …
Continue reading “Managing Change in Virtual Organizations: Issues and Challenges”
Puma maintains global success while addressing the internal and external strategic factors relevant to its business, as discussed in this …
Puma SE’s organizational culture is a facet of business efforts to achieve leadership in the sporting goods industry. The company’s …
Continue reading “Puma’s Organizational Culture & Its Characteristics (An Analysis)”
Puma’s organizational structure reinforces managerial control of processes throughout the business. This corporate structure defines the organizational design and is …
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Puma’s generic strategy for competitive advantage emphasizes making the company and its products different from the competition, based on Michael …
Continue reading “Puma’s Generic Strategy, Growth Strategies & Competitive Advantage”
Puma’s corporate mission statement and corporate vision statement are focused on making the company an industry leader, with emphasis on …
Continue reading “Puma’s Mission Statement & Vision Statement (An Analysis)”
Southwest Airlines’ operations as one of the biggest low-cost carriers in the world showcase how the company’s strategies appropriately address …
Continue reading “Southwest Airlines SWOT Analysis & Recommendations”
Southwest Airlines’ organizational culture promotes employee well-being, pointing to the underlying principle that employees who are properly taken care of …
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Southwest Airlines’ organizational structure (company structure) promotes centralized strategic decision-making processes. As a major low-cost carrier with international operations, the …
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Southwest Airlines’ generic competitive strategy (Porter’s model) ensures product/service attractiveness and competitive advantages for successfully implementing intensive strategies for growth …
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Southwest Airlines’ industry position as the leading low-cost commercial aviation company is a result of following a mission statement and …
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Samsung is a technology conglomerate popularly known for its consumer electronics that, in this SWOT analysis, relate to business competitive …
Samsung’s organizational culture (work culture) focuses on achieving a high degree of technological innovation involving human resource development strategies. In …
Continue reading “Samsung’s Organizational Culture & Its Characteristics (An Analysis)”
Samsung’s organizational structure (corporate structure) is designed to promote technological innovation throughout the multinational enterprise. Technological innovation is at the …
Continue reading “Samsung’s Organizational Structure & Its Characteristics (An Analysis)”