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Articles Published Under Category: Business

Samsung’s Marketing Mix: 4P Analysis

Samsung employs a marketing mix (4Ps) that combines strategies and tactics for reaching target customers through traditional and online channels. …

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Samsung’s Stakeholders & Corporate Social Responsibility

Samsung has a multi-pronged corporate social responsibility (CSR) strategy. This strategy puts emphasis on the empowerment of people to address …

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Addressing Maslow’s Hierarchy of Needs in Telecommuting

Telecommuting, also known as “work from home”, is a practical approach to accomplish business objectives. This trend relates to strategic …

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Managing Silo Mentality through BIS Design

Business information systems (BIS) design can help address silo mentality in organizations. Silo mentality is a common occurrence in companies, …

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Customer Experience for Brick-and-Mortar Success in the E-Commerce Age

The e-commerce age comes with the decline of many brick-and-mortar businesses, especially in the retail industry. This downward trend is …

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Pygmalion Effect and Burnout: When Employees Are Pushed Too Hard

Employee burnout and work-related stress are linked to the Pygmalion effect of leaders’ expectations and influence on workers. Also known …

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Managing Change in Virtual Organizations: Issues and Challenges

Organizational change ensures long-term business competitiveness. For example, innovative change helps technology companies, like Apple, Google (Alphabet), Microsoft, Intel, IBM, …

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Puma SWOT Analysis

Puma maintains global success while addressing the internal and external strategic factors relevant to its business, as discussed in this …

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Puma’s Organizational Culture & Its Characteristics (An Analysis)

Puma SE’s organizational culture is a facet of business efforts to achieve leadership in the sporting goods industry. The company’s …

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Puma’s Organizational Structure & Its Characteristics (An Analysis)

Puma’s organizational structure reinforces managerial control of processes throughout the business. This corporate structure defines the organizational design and is …

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Puma’s Generic Strategy, Growth Strategies & Competitive Advantage

Puma’s generic strategy for competitive advantage emphasizes making the company and its products different from the competition, based on Michael …

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Puma’s Mission Statement & Vision Statement (An Analysis)

Puma’s corporate mission statement and corporate vision statement are focused on making the company an industry leader, with emphasis on …

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Southwest Airlines SWOT Analysis & Recommendations

Southwest Airlines’ operations as one of the biggest low-cost carriers in the world showcase how the company’s strategies appropriately address …

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Southwest Airlines’ Organizational Culture & Its Characteristics

Southwest Airlines’ organizational culture promotes employee well-being, pointing to the underlying principle that employees who are properly taken care of …

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Southwest Airlines’ Organizational Structure & Its Characteristics

Southwest Airlines’ organizational structure (company structure) promotes centralized strategic decision-making processes. As a major low-cost carrier with international operations, the …

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Southwest Airlines’ Generic Competitive Strategy, Growth Strategies

Southwest Airlines’ generic competitive strategy (Porter’s model) ensures product/service attractiveness and competitive advantages for successfully implementing intensive strategies for growth …

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Southwest Airlines’ Mission Statement, Vision Statement & Purpose

Southwest Airlines’ industry position as the leading low-cost commercial aviation company is a result of following a mission statement and …

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Samsung SWOT Analysis

Samsung is a technology conglomerate popularly known for its consumer electronics that, in this SWOT analysis, relate to business competitive …

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Samsung’s Organizational Culture & Its Characteristics (An Analysis)

Samsung’s organizational culture (work culture) focuses on achieving a high degree of technological innovation involving human resource development strategies. In …

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Samsung’s Organizational Structure & Its Characteristics (An Analysis)

Samsung’s organizational structure (corporate structure) is designed to promote technological innovation throughout the multinational enterprise. Technological innovation is at the …

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